勤務エリア

業種

職種

雇用形態

年収

Category Marketing Manager – Fitness Explorer

募集要項

年収 800万~1000万
雇用形態 正社員
職種 リサーチ、分析
仕事内容 RESPONSIBILITIES: Category Marketing Manager – Fitness Explorer
Understanding of consumer insights.
Develop category brand marketing strategy working with product, commercial and regional team.
Lead planning and execution working with agencies and Multi-channel team.

Consumer understanding.
-Lead consumer research (qualitative, quantitative) working with CI team.
-Analyze data and develop strategy based on the fact.
-Understand global market focus on US, Euro, China and Japan

Develop category brand strategy.
-Work closely with Product team and commercial team to develop category brand strategy to achieve goal.
-Understand innovation road map and come up with right strategy how to position our brand within category.
-Feed consumer insights and market data to product team for future creation.
-Understand market place and assortment strategy based on consumer segment.
-Support GTM process to help sell-in and sell-through with quality execution from marketing POV.

Pl
求める人材 【求める条件】
5+ years of brand marketing experience
Business English (spoken and written)
Must be proficient in Microsoft Words, Excel and Powerpoint
Ability to work in a fast-paced environment
Strong analytical and organizational skills
Strong work ethic, positive attitude, and leadership qualities with the ability to handle multiple tasks and set priorities
Capable of building strong working relationships & influencing and engaging both internal and external stakeholders

【PREFFERRED QUALIFICATIONS】
University degree
Love sports.
Digital/social marketing experience
Mobility (potential location in US)

会社情報

会社名 会社名は非公開です
業種 繊維・アパレル
資本金 239億7200万円
従業員数 -